What Is STIR/SHAKEN Certification, And Why Does It Matter?
What Is STIR/SHAKEN Certification, And Why Does It Matter? We have all been there at some point. You pick up the incoming call, and you hear, hello – hello? Oh hi! This is <fill in the blank> calling about your automotive warranty…. Yes, the dreaded robocall. The number that called appeared to be local, as did the last several calls. Eventually, you just stop answering calls that aren't on your contact list. You ask yourself: “How do they get so many local numbers?”. The reality is these call centers are using...